What we do
Check and chooseReadiness check, country ranking, first marketEnter and find partnersCertification, entry options, partnersBrand and growLocal brand, online visibility, salesK-BeautyCosmetics and personal careK-FoodPackaged food and drinksK-ContentCharacters, IP and entertainmentManufacturingMachinery, parts, industrial products
Markets
India programWhy India, why Bihar, ways to enterKorea–India strategic projectsBihar and Assam: energy, education, healthcare, citiesKorea–India Bihar Bridge 2026Indian delegation in Seoul, November 2026ADBC × ARABISIONDubai hub for 22 Arab nationsThe KKOTDANJANG projectPremium K-beauty salon for VVIP membersDubai medical flagshipInviting one medical partnerGlobal ADBC networkOur markets on one map
About
Our identityOur name, our four values, the eagle and the keyCEO messageUnlocking global scale-up with wisdomOur teamThe people and partners behind ADBCWhat our name meansFrom BC to ADFour valuesAbsolute, Different, Beyond, ConfidenceThe eagle and the keyOur symbol
Request a diagnosis 한국어

India, starting in Bihar.

The world’s most populous market, starting from the state our Director has already visited.

Steel frame of the Mahatma Gandhi Setu bridge over the Ganges at Patna, Bihar
Mahatma Gandhi Setu over the Ganges, Patna. Photo: Wikimedia Commons, CC0.

Why India now

No.1
largest population (passed China in 2023)
UN DESA
2010
Korea–India CEPA in force
1 January 2010
104m
people in Bihar, about twice Korea
Census of India, 2011
2
UNESCO World Heritage sites in Bihar
Mahabodhi Temple · Nalanda

Why Bihar

  • 104 million peopleOne of India’s most populous states
  • Little foreign investment so farEarly arrivals build the relationships
  • A base for eastern India469 km to the port of Kolkata, on the Nepal border
Buddha statues along the base of the Mahabodhi Temple in Bodh Gaya, with monks walking past
Mahabodhi Temple, Bodh Gaya, Bihar. Photo: Wikimedia Commons, CC0.

Our work in Bihar

From 30 September to 4 October 2026 we joined Rising Bihar 2026 at the Chief Minister’s invitation and met ministers and agency heads.

  • Lines to the state governmentMinisters for industry, energy and urban development; Bihar’s power company
  • Local partnersSHILA Korp India, CIMP, PHDCCI Bihar Chapter
  • Next stepsBridge 2026 in Seoul (Nov 2026), blueprint in Patna (Jan 2027)

Daniel Kwak, Ph.D.

Director of External Affairs · head of the Rising Bihar 2026 delegation

Korea–India projects

Five ways to enter India

Choose by how much you invest and how much you run yourself.

  1. 01

    Distributor or importer

    An Indian partner imports and sells for you.

    Investment
    Control

    You want to test demand first

  2. 02

    Liaison office

    For research and relationships only. It cannot sell.

    Investment
    Control

    You want people on the ground first

  3. 03

    Branch office

    Runs approved activities such as import and export.

    Investment
    Control

    You want control without a new company

  4. 04

    Joint venture

    A company you co-own with an Indian partner.

    Investment
    Control

    Local access matters more than control

  5. 05

    Wholly owned subsidiary

    An Indian company you fully own. Most industries need no prior approval.

    Investment
    Control

    You plan to stay for the long term

Rules differ by industry and can change. We confirm every option with licensed Indian lawyers and tax advisers before you decide.

Key government agencies

The four Korean companies meet most often.

Cosmetics

CDSCO

Central Drugs Standard Control Organisation

Registers imported cosmetics before sale

Food and drinks

FSSAI

Food Safety and Standards Authority of India

Licences, import clearance, labels

Electronics and industrial

BIS

Bureau of Indian Standards

Required registration for listed products

All industries

GST

Goods and Services Tax

Tax registration for selling in India

Requirements depend on the product and can change. We confirm each one with licensed experts before work begins.

What we do in India

  • 01

    Market visits

    Meetings with buyers, distributors and state agencies

  • 02

    Finding partners

    Shortlisted from trade data, checked in person

  • 03

    Certification plan

    Registrations, certificates and labels, in order

  • 04

    Company set-up

    With licensed Indian law and tax firms

  • 05

    Local language

    Product names and sales materials in English and Hindi

  • 06

    Found online in India

    A site that shows up in local search and AI answers

Plan your India entry.

Start with a diagnosis: does your product fit, and which option makes sense?

Request an India diagnosis