What we do
Check and chooseReadiness check, country ranking, first marketEnter and find partnersCertification, entry options, partnersBrand and growLocal brand, online visibility, salesK-BeautyCosmetics and personal careK-FoodPackaged food and drinksK-ContentCharacters, IP and entertainmentManufacturingMachinery, parts, industrial products
Markets
India programWhy India, why Bihar, ways to enterKorea–India strategic projectsBihar and Assam: energy, education, healthcare, citiesKorea–India Bihar Bridge 2026Indian delegation in Seoul, November 2026ADBC × ARABISIONDubai hub for 22 Arab nationsThe KKOTDANJANG projectPremium K-beauty salon for VVIP membersDubai medical flagshipInviting one medical partnerGlobal ADBC networkOur markets on one map
About
Our identityOur name, our four values, the eagle and the keyCEO messageUnlocking global scale-up with wisdomOur teamThe people and partners behind ADBCWhat our name meansFrom BC to ADFour valuesAbsolute, Different, Beyond, ConfidenceThe eagle and the keyOur symbol
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A Korean pavilion and beauty showcases in a wide hall with arched windows and lattice ornament
KKOTDANJANG Palace, interior design (rendering)

From Dubai to 22 Arab nations.

ADBC’s premium brands and ARABISION’s Middle East network, together, bring a new kind of K-beauty experience to the Arab world.

ARABISION, our partner for Arab business

Connecting Arab & Korea, Growing Together. ARABISION connects Korean companies entering Arab markets with Arab companies that want to work with Korea.

  • Arab ExpertConsulting built around Arab companies and national policy
  • Trusted BridgePartner matching between the two countries, built on trust
  • Co-GrowthLong-term growth for both sides, not quick wins

ARABISION = Arab + Business + Vision. From Dubai, the work extends to Saudi Arabia, Qatar and the wider Arab world.

Beyond Borders

The KKOTDANJANG project

A premium K-beauty salon run as a private membership for Arab VVIPs. Beauty care, training, wellness, social life and investment in one place.

For
VVIP members and young, wealthy clients across 22 Arab nations, including the UAE, Saudi Arabia and Qatar
Format
K-beauty salon + academy + wellness house + social club + investment platform
Motif
Jogakbo, the Korean patchwork wrapping cloth: care stitched piece by piece for someone precious
Slogan
K-Queen’s Beauty Care, Always Peak Experience
  1. 01

    KKOTDANJANG Lounge

    Street-front salon

    An everyday beauty salon for young, wealthy Arab clients, with the charm of a Korean princess.

  2. 02

    KKOTDANJANG Palace

    Private villa

    A luxury salon for Arab VVIPs, with the grace of a Korean queen.

  3. 03

    KKOTDANJANG Mall

    Beauty shop

    An online and in-store shop for the K-beauty products and devices Arab clients love.

  4. 04

    KKOTDANJANG Academy

    Training and certificates

    Korean instructors teach hair, scalp, nail, make-up and beauty-device skills, with certificates.

A premium hair salon with rows of lit mirrors
Lounge, interior design (rendering)
A bright beauty-care room with treatment chairs under flower garlands
Beauty-care room (rendering)

Korean brands in the salon

Each brand meets Middle East VVIP clients in its own showcase and trial area inside KKOTDANJANG.

  • 01

    Cell Happy Co

    Science-based anti-ageing

  • 02

    Ellie Grace

    Elegant, high-performance skincare

  • 03

    Wati For Skin

    Skin recovery from natural ingredients

  • 04

    Namue

    Premium care for scalp and hair

  • 05

    High-end jewellery

    Luxury accessories to finish the look

  • 06

    Rikyung Global

    The B Lounge, total beauty and VIP care

Who does what

AreaADBC · Rikyung GlobalARABISION
ProductsSupply of Cell Happy Co, Ellie Grace, jewellery and moreLocal distribution, display and sales space in the salon
ServiceRikyung Global: The B Lounge, total beauty and VIP careVVIP members, local licences and operations
MarketingK-beauty content and technical standardsLocal promotion through its Arabic K-beauty media platform
GrowthGlobal brand awarenessFranchises and local companies (SPC) across the Middle East

Project phases

The project is under way. We will share dates for each phase as they are confirmed.

  1. Phase 1Partnership signed, product line-up confirmed
  2. Phase 2Dubai salon interior, local staff training (academy)
  3. Phase 3Grand opening and VVIP launch showcase
  4. Phase 4New branches in major Arab markets, platform growth

Dubai High-End Medical Flagship Project

A VVIP medical landmark in Dubai

Inviting a medical partner

With ARABISION, our partner for Arab business, ADBC Global is developing a VVIP medical and wellness flagship cluster of about 3,300 m² (1,000 pyeong) at a prime location in Dubai.

On top of substantial local infrastructure, both space and capital, we are looking for one medical partner to bring Korea’s leading medical and anti-ageing systems to it.

3,300m²
medical and wellness cluster1,000 pyeong
1
medical partner
NDA
before full terms are shared
Apply as medical partner
  1. 01Hardware at scaleA site of about 3,300 m² near a Dubai landmark, with infrastructure under development through local capital and networks
  2. 02AI-driven VVIP marketing3D cinematic space branding and an automated pipeline of multilingual short-form video for the Middle EastA closed, private membership list of opinion leaders built before opening
  3. 03Exclusive partnershipADBC Global exclusively manages market entry, marketing and branding for this project.

Notice This project is under way. Site terms and joining the partnership are shared and discussed only after an NDA with ADBC, in a meeting between the two companies’ leaders.

  1. Enquiry
  2. NDA
  3. Leaders’ meeting
  4. Site terms and partnership

Plan your move into the Middle East.

Talk to us about joining KKOTDANJANG or entering Arab markets.

Get in touch